Friday, 25 November 2011

78-th UFI Conference gathers friends and breaks records

On November, 11, UFI members waved farewell to each other after spending 3 days at 78-th UFI Congress. Aimed to examine key industry issues congress managed to bring together almost 400 delegates from 52 countries at the state-of-the-art Feria Valencia Exhibition Centre, Spain. This outstanding attendance of 2011 edition breaks all records for UFI Congress’ in Europe and confirms this year’s theme, “Bridging Continents – Linking People”.

Mariya Shtanhrat and Paul Woodward
UFI Managing Director Paul Woodward stated that “as the voice of the global exhibition industry, UFI represents member organisations managing over 12 million square meters of exhibition space and organizing over 3000 international exhibitions around the globe”.
This year’s event was marked by integration of innovative solutions and discussions of industry trends in informal and relaxing atmosphere.

Two ExpoPromoter representatives took part in the event – Mariya Shtanhrat, ExpoPromoter Business Development Manager, and her associate Julia Kliuchkovska.

On their return Mariya and Julia infected all our staff with their extremely positive impressions about the Congress. This excitement couldn`t be left unnoticed!

H.S. Bedi & Julia Kliuchkovska
Old friends` meeting  is the best description of the atmosphere of the event. Thank to modern means of communication, which help connecting people and establishing friendly relations online, participants met as if they’d known each other for years – although for some of them it was their first meeting in person. Whether being connected on LinkedIn, making friends on Facebook or following on Twitter everyone felt like home – familiar faces no matter how you slice it :)

Mariya Shtanhrat, ExpoPromoter Business Development Manager:

“It was a great trip! Wonderful weather, hospitable Spain, beautiful Valencia and tasty national cuisine left warmest recollection.

This is not the first UFI event I visit, so I was glad to see many people I already know and pleased with a friendly reception.

Generally, the program of the UFI event was well considered, as usual.
Presentations` topics were truly urgent, useful information was spiced with sense of humor and speakers artistically got out the message to the audience. The most unforgettable speaker is definitely Stephane Garelli, Professor at IMD, Institute of Development Management (Switzerland) – his natural charisma sticked to everyone’s memory! Regular coffee breaks gave perfect opportunity to meet new people, talk business and not only :) .

Not to forget about Valencia sightseeing tour, which impressed us with city’s beauty and lively atmosphere combining history and modernism. And of course, a seabreeze… :)

Dinner at Valencia Opera House
Still one of the best attractions was a sophisticated dinner in enchanting atmosphere at Valencia Opera House (Palau de les Arts Reina Sofia). We had a great time together!

However, the only disadvantage of the Congress is a lack of time to get to know all of the delegates. So many people to meet and so little time to do that!”

Once more UFI did a great work to encourage event industry development, create the opportunity to network with a wide range of expo professionals, share best practices and industry innovations. For example, this year everyone appreciated convenience of a useful device Poken, created to collect and exchange digital information in the real world with one touch. So participants had no need to collect paper business cards – UFI members went green:) As Poken officially announces on their Twitter account over 2000 paperless docs collected in pokenHUB of 400 delegates and 10 000 exchanged social business cards.

We look forward to see everyone at future UFI events. We are always open for communication and cooperation – stay in touch with us on Facebook, Twitter, LinkedIn and Google+.

P.S. Warm congratulations to Arie Brienen (CEO Jaarbeurs Holding, Netherlands), who took over as UFI President at the end of the Valencia Congress.

More photos from the 78-th UFI Congress on ExpoPromoter Flickr page

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